Raise your hand if you’re the type of business owner that is forever firefighting, always feeling like they’re swamped, running behind schedule, flooded with multiple things to do and just never getting ahead? It is time to stop, and change the way you are working, and I’m going to share with you show. Together we are going to change the momentum and help you stop being a repeat offender.
What is the one thing big companies? And that small businesses are self sabotaging themselves from NOT doing?
Getting ahead of the game.
Stop writing blogs at the last minute.
Stop sending out newsletters at the last minute.
Stop doing everything at the last minute.
A successful company is working six months ahead of the game. They are working on projects, launches, products, courses, events, publications months and months ahead.
We constantly say, we want to get ahead but don’t do it. We fall back into the same routine as before, which bring the same feelings and emotions.
It’s time to stop.
Small steps. And here is how. Start using the following steps to help you get ahead of your blogs, newsletters, social media and any big launches.
Allocate your time first thing Monday morning to work on your next 4 blogs (if you blog weekly). Have them all drafted and pretty much ready to go. On Wednesday review them, and make any final changes. Upload them, note their release dates and schedule them ready to publish.
TICK, you are now officially 4 weeks ahead with your blogs.
The following Monday morning do the same for your Newsletters. Draft up your content, map out what needs to be include. Again, on Wednesday morning, review them, schedule them to send in MailChimp or whichever platform you are using.
TICK, you are now officially 4 weeks ahead with your newsletters.
Oh don’t panic, you can make minor changes before hitting the send button if needed.
Social Media, use the content you’ve created for your blogs and newsletters to include time into your months’ worth of posts. Schedule what can pre-scheduled and the rest mark your electronic diary to notify you when they’re due. Use the content you’ve created for your blogs and your newsletters as part of your social media too. Reduces you having to come up with more info, this can also help cross promote the other communications styles.
Tick, you’ve created a months’ worth of content.
NOW, repeat this for the next two weeks and you’ll be TWO months ahead. Then every month continue the routine for first 2 Monday of the month and you’ll always be ahead.
There is no rules to say you can’t add additional items in between as they come to hand.
EVENTS, PRODUCTS, LAUNCHES
Lock in their dates launch date, now work backwards. Allow one week for finalise everything. Two weeks for RSVPs or final purchases to be made. One month to six weeks’ prior for promoting. Work out what outside resources you are needing to use, and find out their deadlines. Add them to your calendar.
You now have a guide on when things need to start happening and what their deadlines are.
Don’t forget to include all the post event tasks too.
How will you feel?
Getting yourself ahead of the game and working ahead not behind, you’lll find an increase in your creativity, lower to minimal stress levels because you’re trying to get so many last-minute things done.
Give it a go. Good luck.
If you need help mapping out your strategies, launches, productivity, then please contact me today. If you need to outsource your blogs, newsletters, social media…I can help you there too.